A supremely easy guide on how to write kickass headlines that grabs attention and sparks curiosity.

How to write a headline

How to write a goddamn headline

A self-starter mini eBook by Bo Dasgupta.
Downloadable (pdf) -

How to write a goddamn headline

₹200.00 Inc GST


Book Preview 👇

Headline, hook – call it what you want. You can’t escape the fact that a really great headline is 70% of your job done. While a shitty headline can potentially ruin your lovely ad. Learn how to write one with a few case studies in this book.

Category:
headline
headline

A supremely easy guide on how to write kickass headlines that grabs attention and sparks curiosity.

Headline, hook – call it what you want. You can’t escape the fact that a really great headline is 70% of your job done. While a shitty headline can potentially ruin your lovely ad. Learn how to write one with a few case studies in this book.

Meet Your Mentor & Guide

Bo

I’m Bodhi. I’ve been in advertising for a long, long time. And if you stay in one profession long enough, you either get moderately good at it, or you get bored af and quit. I’m moderately good at it. Of course, I wouldn’t have been, if I didn’t have some truly great fucking mentors pushing me when I first started off. And that’s honestly why I created this platform. To give you access to the things I’ve picked up along my career as an advertising copywriter.

Testimonials ❤

Straight from the Happiness Factory!

  • Vanshika

    You must be thinking is it that easy? How can this topic be covered in a mini book? Will it actually be helpful? YES, it will be helpful. & Yes it will be that easy. Condition is you have to actually read the book! It’s worth every penny, so easy to understand & fun to learn from. And the prompts for practice also helped me in getting my creative juices flowing.

    Vanshika

  • Shikha

    An apt mix of theory, practical and a whole lot of Bo-style humour that will really teach you how to write a goddamn headline. What you see is what you get AND more - a must-read for anyone trying to crack that skill!

    Shikha

  • Nishant

    This book is a must-read for C-Suite or management people. However, It's focused on headlines, but anyone can benefit from its ideas on gaining perspective on product design, business strategies, and brand management. Bo's approach is spot-on, I might not write a headline for a brand, but it's given me great ideas as a marketer, even though I'm not a copywriter.

    Nishant

  • Anirban

    One of the most interesting ways to eliminate your wrong knowledge is by following or reading someone who is here in the industry for so long. You will learn a lot from this book. Ignore only if you want to prevent your growth. Best mini book out there.

    Anirban

How to write a headline

How to write a goddamn headline

A self-starter mini eBook by Bo Dasgupta.
Downloadable (pdf) -

How to write a goddamn headline

₹200.00 Inc GST


Book Preview 👇

Headline, hook – call it what you want. You can’t escape the fact that a really great headline is 70% of your job done. While a shitty headline can potentially ruin your lovely ad. Learn how to write one with a few case studies in this book.

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